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Samsung 65-Inch Class S90F Smart TV (2025 Model, 65S90F), NQ4 Gen3 Processor, Upscaling Pro, HDR+, Motion Xcelerator 144Hz, Vision, Alexa Built-in

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$1,397.99

$1,397.99

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Our fastest 4K processor powers Samsung Vision AI1 to upscale your favorite content2 and put you at the center of the action. Powerful OLED HDR+ contrast and Pantone® Validated color let you appreciate every detail. Dynamic motion enhancement technology delivers ultra-smooth action for crisp visuals at blazing-fast speeds —whether you’re streaming or gaming.
1Samsung Vision AI features vary by model; see product specifications on Samsung.com for more info
2Utilizes AI-Based formulas to upscale to 4K resolution. Resulting picture may vary based on source content.
*Utilizes AI-Based formulas to upscale to 4K resolution. Resulting picture may vary based on source content.
**Compared to OLED HDR.42”, 48” are OLED HDR.***4K 144Hz is only available with PC connected games that support such specifications (PC graphic card required). Performance may vary.
OUR MOST ADVANCED 4K AI PROCESSOR: Powered by 128 neural networks to deliver AI-enhanced picture and optimized sound, resulting in an exceptional 4K experience for streaming, gaming, live sports and more.*
TRANSFORMS EVERYTHING ON SCREEN TO IMPRESSIVE 4K RESOLUTION*: See impressive details on screen. Our AI processor upscales everything you watch to 4K using 128 AI neural networks and ensures incredibly sharp and smooth picture quality.*
POWERFUL BRIGHTNESS AND DEEPER CONTRAST IN EVERY PIXEL**:Experience powerful brightness and deeper contrast revealing nuanced detail in each scene. The NQ4 AI Gen3 processor analyzes each scene and boost brightness to illuminate even the smallest details.**
BRINGS SMOOTH MOTION TO SPORTS AND TEAR-FREE GAMING: Experience smooth visuals and elite speeds for VRR gaming at up to 4K 144Hz.***
KEEP YOUR EYE ON THE BALL: The AI processor smooths the motion of fast-moving balls and text, reducing blur and flickering, so you don’t lose sight of the action.*
TRANSFORM CONTENT TO HDR-LIKE QUALITY: Intelligently transforms SDR content to HDR-like quality with brighter highlights, more vibrant colors, and clearer details for dazzling picture.
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8 reviews for Samsung 65-Inch Class S90F Smart TV (2025 Model, 65S90F), NQ4 Gen3 Processor, Upscaling Pro, HDR+, Motion Xcelerator 144Hz, Vision, Alexa Built-in

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  1. M

    As Always, Samsung TVs Are Top Notch!
    Holy smokes, this TV looks FANTASTIC! Our 55″ Samsung that was 12 or so years old finally bit the dust by way of the HDMI connection constantly blinking out. So, I sprung for the 77″ that we’ve been wanting for awhile. The colors are brilliant and very sharp, while the 120Hz refresh rate for 4K makes viewing easier on the eyes than a slower refresh rate. There is overwhelming evidence that going from 60Hz to 120Hz reduces eye strain, headaches, fatigue and the likes. I’ve also been reading that going all the way up to a 240Hz refresh rate yields diminishing returns, unless you’re into prolonged stretches of intense gaming on that TV/Monitor. Since we don’t use this TV for long, intense gaming sessions, I decided not to go with a 240Hz model. I’m very pleased with everything about this TV. There is absolutely nothing that I can complain about.There are plenty of HDMI ports available, and the remote control is simple and easy to navigate. Also, the Samsung TV menu navigation has been greatly improved from our old Samsung. I am very pleased with this. Also, there are dozens (perhaps hundreds?!) of FREE channels that Samsung has built into their TV menu. While navigating these free Samsung channels, I suddenly discovered that I had watched a full episode of a show I hadn’t seen in years.Although I utilize a separate amp and 7.2 sound, I will say that the built-in speakers are decent quality. I would have no problem using these built-in speakers, if it were all I had. The sound is not tinny, nor obviously under-powered, as so many other large TVs are. The built-in speakers are not bad at all.Also worth mentioning is that this TV is very thin, but also very rigid and stiff, relieving my worries that it would accidentally twist during wall-installation, causing irreparable damage. Quite on the contrary–this TV is tough! I had no issues whatsoever, lifting it with one other person of small stature, and hanging it onto the wall-mount. I never once felt like it was going to flex or twist itself into oblivion. I have no fears when needing to pull it away from the wall and service the wiring or anything behind the TV. I will recommend this line of Samsung TVs to anyone who asks. As always, Samsung is a top-notch choice for TVs!

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  2. Mahdi

    5 Stars – Amazing TV
    I couldn’t be happier with the OLED S90F 4K TV! The delivery was fast and the TV arrived in good condition. Setup was quick and easy.The picture quality is absolutely beautiful, supports 4K and true HDR, deep blacks, vibrant colors, and stunning clarity. Watching movies and sports feels like a cinematic experience at home.

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  3. Alex K.

    Almost Perfect
    As a quantum dot OLED, not many TVs beat this in terms of color and deep blacks. Just know that it isn’t designed for extremely bright rooms and will be unable to create perfect blacks in one.Samsung’s Q-Symphony lets you sync the TV speakers with a Samsung soundbar, which sounds impressive. It’s a big upgrade from my QLED TV, which didn’t offer this.If you like minimalist remotes, this one is perfect. It has a textured surface on the back to help you grip it and it feels sturdy.The main cons are that the design isn’t ideal and the anti-reflective coating comes off easily. The mounting holes are low given its bottom-heavy design and the screen seems fragile on the top and sides where it’s thinnest. Not a big issue if you plan accordingly.The other more serious con is it’s extremely easy to permanently remove the anti-reflective coating on the screen if you don’t clean it carefully. Merely rubbing too hard with water can damage it, so be careful.Despite these flaws, it’s still a truly phenomenal TV, especially at current prices.

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  4. misael sanchez

    Best TV at price range, period.
    Upgraded from a 6 year old Samsung TV. This TV has great picture quality. Very bright and colorful. 4k resolution is amazing, like I was living in another world before. I did my research and this TV always came out as the best at the price range in all reviews I saw. Not disappointed at all with the purchase.

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  5. MISTER CLEAN!

    DON’T BUY THIS MONSTROSITY OF A TELEVISION SET!!!!!
    After the ordeal this monstrosity of a tv has put me through, I feel generous giving it even 1 star-tv’s this horrible deserve negative stars. I installed the tv a couple of days ago. For 1 day, it was the tv of my dreams. Great contrasts-it made you feel like you have never actually seen the programs you have watched because its so alive. The nightmare began on the following day. While watching the tv in the morning, I suddenly see horizontal and vertical lines, then the screen went black, and I lost all control of the remote. Apparently its a common problem with OLED televisions. I did the recommended steps of unplugging from wall while manually pressing the on/off switch and leaving it unplugged for 30 minutes. I tried, after talking to a Samsung technician, installing the firmware update, which was not shown on the set. I had to buy a flash drive because who uses flash drives anymore. I even reset the factory settings. Nothing worked. It was then I realized I paid $4000 for a dud of a tv set, and after 1 day its fried, and I’m left with no television. The video captures the darkening of the tv during Call Me By Your Name. To their credit, Amazon support was great, I returned it, and got a neo-QLED television for half the price.

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  6. Ajay

    Very Good TV, But Adjustments Needed ROTB
    Initially, ROTB, the picture is over-saturated and blooming to the point that the image and text appears smeared. I had to adjust the brightness and contrast down by 25% to get a reasonable display. After the adjustments, the picture is as advertised – sharp detail, deep blacks, pure whites, and vibrant colors. The audio through my surround sound receiver is stunning! I will need to fine tune the picture a bit more but for now I am happy with my choice of Samsung. As I have a Roku streaming stick, the apps included with the TV are more than I will ever need, and probably will not access them unless my roku goes south. Finally, at $1997.99, this might be the best value out there.

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  7. Graham Sillito

    Great picture
    Came on time, the TV is excellent. picture is great, looks really nice. there were a lot of negative reviews about the remote, but it seems fine to me, watched a couple of youtube videos about set up and worked fine.

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  8. Dukester

    Really nice TV
    Amazing picture. Nice features. Very happy w this purchase

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    Samsung 65-Inch Class S90F Smart TV (2025 Model, 65S90F), NQ4 Gen3 Processor, Upscaling Pro, HDR+, Motion Xcelerator 144Hz, Vision, Alexa Built-in
    Samsung 65-Inch Class S90F Smart TV (2025 Model, 65S90F), NQ4 Gen3 Processor, Upscaling Pro, HDR+, Motion Xcelerator 144Hz, Vision, Alexa Built-in

    $1,397.99

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